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Systemizing Upselling: A Best Practices Guide
Training staff to upsell consistently is, frankly, an uphill battle. But when it comes to upselling, restaurants have an advantage over other businesses: your guests typically won’t take suggestive...
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From the Archives: Pizza Point of Sale and the Guest Experience
In another look back at a popular post, we discuss key guest experience factors in selecting a point of sale system for pizza and delivery restaurant concepts. Continue reading for Pizza Point of Sale...
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Why Industry Trade Shows Are Important for Your Restaurant Business
One of the best parts of participating in an industry trade show for the vendors who exhibit there (especially those without local reps) is the luxury of talking with you in person. Speaking with your...
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Part 4 – Growth & Expansion: Knowing your Numbers
Do you know what’s happening in every area of your restaurant? From food cost to labor management and inventory, knowing your numbers provides new insight to make the changes in your restaurant...
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Social Responsibility: Important to your Customers
In a recent Technomic study, 63% of consumers surveyed said they were more likely to visit a food service operation they viewed as being socially conscious. So what does that mean, really? And what can...
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Part 5 – Growth & Expansion: Increase Customer Loyalty
Customer loyalty is the number one profit driver for independent restaurants, and an integral piece in planning for growth. In part 5 of our growth and expansion series we take a look at building...
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Happy Birthday! How Keeping Track of Guests’ Important Days Can Drive Sales
Customer information is marketing currency. By making a point to recognize your customers’ special days, you create a new opportunity for a purchase, as well as a word-of-mouth recommendation. Continue...
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Driving Profits with “Smart” School Lunch Programs
Do you participate in lunch programs at your local schools? New regulations for the 2014/2015 school year have some operators discouraged, but losing out on this opportunity could cost you more than...
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Part 6 – Growth & Expansion: Keeping Your Eyes Open and Your Ears Alert
In the last installment of our series on growth and expansion for your restaurant business, we look at one of easiest tasks to accomplish: Listen, and take note. Keeping on top of industry trends,...
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From the Archives: Restaurant Pricing Keys – Balancing Margin and Guest Value...
As a restaurant operator, you no doubt watch food costs carefully. But do you pay the same attention to menu pricing? Pricing your menu profitably is critical to the financial health of your business....
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