From the Archives: Restaurant Pricing Keys – Balancing Margin and Guest Value...
As a restaurant operator, you no doubt watch food costs carefully. But do you pay the same attention to menu pricing? Pricing your menu profitably is critical to the financial health of your business....
View ArticlePart 6 – Growth & Expansion: Keeping Your Eyes Open and Your Ears Alert
In the last installment of our series on growth and expansion for your restaurant business, we look at one of easiest tasks to accomplish: Listen, and take note. Keeping on top of industry trends,...
View ArticleDriving Profits with “Smart” School Lunch Programs
Do you participate in lunch programs at your local schools? New regulations for the 2014/2015 school year have some operators discouraged, but losing out on this opportunity could cost you more than...
View ArticleHappy Birthday! How Keeping Track of Guests’ Important Days Can Drive Sales
Customer information is marketing currency. By making a point to recognize your customers’ special days, you create a new opportunity for a purchase, as well as a word-of-mouth recommendation. Continue...
View ArticlePart 5 – Growth & Expansion: Increase Customer Loyalty
Customer loyalty is the number one profit driver for independent restaurants, and an integral piece in planning for growth. In part 5 of our growth and expansion series we take a look at building...
View ArticleSocial Responsibility: Important to your Customers
In a recent Technomic study, 63% of consumers surveyed said they were more likely to visit a food service operation they viewed as being socially conscious. So what does that mean, really? And what can...
View ArticlePart 4 – Growth & Expansion: Knowing your Numbers
Do you know what’s happening in every area of your restaurant? From food cost to labor management and inventory, knowing your numbers provides new insight to make the changes in your restaurant...
View ArticleWhy Industry Trade Shows Are Important for Your Restaurant Business
One of the best parts of participating in an industry trade show for the vendors who exhibit there (especially those without local reps) is the luxury of talking with you in person. Speaking with your...
View ArticleFrom the Archives: Pizza Point of Sale and the Guest Experience
In another look back at a popular post, we discuss key guest experience factors in selecting a point of sale system for pizza and delivery restaurant concepts. Continue reading for Pizza Point of Sale...
View ArticleSystemizing Upselling: A Best Practices Guide
Training staff to upsell consistently is, frankly, an uphill battle. But when it comes to upselling, restaurants have an advantage over other businesses: your guests typically won’t take suggestive...
View ArticlePart 3 – Growth & Expansion: Driving Profits with Menu Engineering
In part III of a series on positioning your restaurant for growth, we dig deeper into best practices for menu design. A profitable menu is one where every item comes close to contributing equally to...
View Article5 Keys to Successfully Rolling out a New Pizza and Delivery POS System
You’ve done your research and selected a point of sale system for your business. The paperwork is done and installation booked. Now what? You’re eager to get things rolling, but time is short, and...
View Article5 Guest-Driven Restaurant Marketing Strategies
Your existing customers are your bread and butter, and marketing programs that target them directly will be more effective than virtually any other marketing investment. Read on for customer-driven...
View ArticleDigital Signage: 5 Hard-to-Ignore Benefits for Restaurant Operators
Despite the upfront expense, leveraging digital signage in your restaurant can increase sales, brand awareness and overall customer satisfaction. Continue reading for more on the benefits of digital...
View ArticlePart 2 – Growth & Expansion: Successful Branding
Perception is everything. Your brand is more than a logo, and it goes far beyond the colors you use in your decor and the images and fonts you choose for your advertising. Ultimately, your brand is the...
View ArticleDon’t Quit on your Website: Why Your Facebook Page is NOT a Replacement
Facebook, while a popular social media channel for restaurants, should never replace your company website. If you are hoping for more than just a passing glance at your business, a website is essential...
View ArticlePart 1 – Restaurant Growth & Expansion: Looking for Dramatically Different
How are you different from your competition? Do you pride yourself on a unique menu or dining experience? Positioning a restaurant concept for growth is critical to your long-term success. Continue...
View ArticleKeeping an Eye on Tech Trends that Can Affect your Restaurant Business
Keeping an eye on technology trends is a challenge for any restaurant operator, but one that is vital to staying profitable. Staying ahead of the curve means staying ahead of the competition. Read on...
View Article“Heartbleed” Bug and the POS: Upgrades Required for SpeedWeb and Monetra Users
This week, major news sites broke the news that a major security vulnerability affecting half a million websites and web applications may have been exposing users' personal information and passwords to...
View ArticleAre you still running Windows XP?
As we started discussing with customers last year, tomorrow—April 8, 2014—Microsoft will discontinue support for the Windows XP operating system. This means that future versions of most software...
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